Strategy Advisory Services
In Japanese, Keigan means "perceiving the true essence of matters"
At Keigan Advisory, we embody this principle by blending sharp analytics with extensive leadership experience in the Consumer & Retail sector. This allows us to go deeper and uncover insights beyond surface level issues, leading to meaningful change.
Christophe Merkel (Founder)
"My mission is to offer senior advisory services to brands and PE funds, helping them find and implement growth opportunities, particularly in the Sportswear, Outdoor, Fashion and Retail space. I provide tailored solutions that honor the company’s heritage while ensuring future success. I can serve as a Senior Advisor or in interim management roles".
Business strategy & Execution
Leveraging over two decades of experience in leading global Brands, I develop and implement comprehensive growth strategies. My approach ensures a clear roadmap from conception to execution, driving sustainable value creation.
Private Equity and M&A advisory
With deep understanding of PE dynamics, I provide Funds with insights for deal evaluation, due diligence and post acquisition integration. My expertise helps optimize your portfolio companies for succesful exits and maximise returns.
Operational Excellence & Talent Management
By identifying opportunities for cost reductions and streamlining processes, I help boost profitability, including in Crisis management and Turn around situations. I also provide guidance on Talent management, building high performance teams, Organizational design and Culture.
Key areas of focus
Get in Touch
Connect with me for tailored advisory solutions